Gyft CEO announced his companies intentions to “tokenize” gift cards and issue them as colored coins
Earlier this week, CoinDesk’s Pete Rizzo reported on Gyft CEO Vinny Lingham‘s appearance at this year’s SXSW conference. Lingham was featured on a bitcoin-related panel with Boost VC Founder Adam Draper, Chain Founder Adam Ludwin, and Changetip Founder Nick Sullivan. It was during this panel that the Gyft CEO announced his companies intentions to “tokenize” gift cards and issue them as colored coins http://coloredcoins.org/ on top of the bitcoin blockchain. Read More: Issuing gift cards as colored coins Colored coins are a way to tokenize bitcoins for other uses. For example, you could say that a particular bitcoin represents $1000 in a vault somewhere, a deed to a house, or in this case a gift card. Once you tokenize a bitcoin, the value that it represents can then be transmitted across the world in the same instant and secure manner as a normal bitcoin. Lingham noted, “We can use this technology to make sure that consumer gift cards are protected, that counterparty risk is man...